By Liz Teoh
What started as an ordinary workday soon transformed into an exciting new challenge. While wrapping up post-event details for one of our CSR projects, we received an unexpected assignment: the grand opening of the BYD 3S Centre at Hartamas Shopping Centre. With only a week to prepare, our team jumped at the chance to take on this new adventure.
Agency life prepares you for surprises, so we dove in, divided tasks, and quickly set our plan in motion. Media invitations went out within days, and as we followed up for RSVPs, we learned about a competing motoring event on the same day. But to our delight, despite the short notice and scheduling overlap, the turnout was fantastic—about 40 media titles joined us, more than we’d even hoped for!
The event had an air of reunion, with familiar faces, including a former client we hadn’t seen in some time. Energised by the gathering, Esther, Ivena, and I stepped out from the media registration table and engaged with attendees, building connections and sharing the excitement of the day. It was truly a rewarding experience that left us feeling more connected, motivated, and ready for what’s next!
Reflecting on the day, it's clear that sometimes the best outcomes come from unexpected opportunities. Though the event arrived with little warning, it pushed us to step up, adapt, and ultimately reconnect with both the media and former clients in meaningful ways. This experience reminded us of the power of teamwork and the value of embracing last-minute surprises—they often lead to moments of growth and success. We’re now even more inspired to welcome whatever comes next, knowing that with the right mindset, every challenge can turn into a rewarding experience.
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